We have moved from treating funds as investment trusts designed to serve their owner-beneficiaries to treating funds as CONSUMER PRODUCTS, designed to ATTRACT the largest possible ASSETS. This new approach has ill-served the interests of fund shareholders.

Author - John C. Bogle

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We have moved from treating funds as investment trusts designed to serve their owner-beneficiaries to treating funds as CONSUMER PRODUCTS designed to ATTRACT the largest possible ASSETS. This new approach has ill-served the interests of fund shareholders.
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