<html><body><p>It's not easy being number two. As a marketer, you have limited choices - you can pretend you're not <a href="https://quotes.tuteehub.com/tag/defined-7335" style="font-weight:bold;" target="_blank" title="Click to read more quotes about DEFINED">DEFINED</a> by the market <a href="https://quotes.tuteehub.com/tag/leader-333" style="font-weight:bold;" target="_blank" title="Click to read more quotes about LEADER">LEADER</a>, or, you can <a href="https://quotes.tuteehub.com/tag/embrace-3375" style="font-weight:bold;" target="_blank" title="Click to read more quotes about EMBRACE">EMBRACE</a> your <a href="https://quotes.tuteehub.com/tag/position-2083" style="font-weight:bold;" target="_blank" title="Click to read more quotes about POSITION">POSITION</a> and <a href="https://quotes.tuteehub.com/tag/go-496" style="font-weight:bold;" target="_blank" title="Click to read more quotes about GO">GO</a> directly after your nemesis.</p></body></html>

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It's not easy being number two. As a marketer, you have limited choices - you can pretend you're not DEFINED by the market LEADER, or, you can EMBRACE your POSITION and GO directly after your nemesis.

Author - John Battelle Subject - Computers

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It's not easy being number two. As a marketer, you have limited choices - you can pretend you're not DEFINED by the market LEADER, or, you can EMBRACE your POSITION and GO directly after your nemesis.

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It's not easy being number two. As a marketer, you have limited choices - you can pretend you're not DEFINED by the market LEADER, or, you can EMBRACE your POSITION and GO directly after your nemesis.

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