It's an HONOR to be able to TOUR with SOMEBODY I grew up LISTENING to and somebody I look up to. When you're around somebody like E-40, all you can do is watch and learn, and soak up game.
As you GET older, you mellow, but there's a natural propensity to watch what you SAY, 'cause you learn that you WANT more TIME and space to craft what you want to say because you're less likely to want to say impetuous things, or things that aren't thought-out PROPERLY.
The conventional, and painfully artificial, separation of the HUMANREALM from the natural other is bound to perish, albeit over a period of time, until we are obliged to LEARN how to cultivate our gardens under the most DEMANDING conditions.
Keyword research is a task often left to SEOs and content marketers. However, it can be a powerful TOOL for anyone in your organization who wants to learn what your target market wants to READ, learn and buy.