At a show, I'll look out from the stage and SEE a woman with a pearl necklace NEXT to a guy in a Grateful DEADT-SHIRT next to a young kid with his mom. It's fun to see them all TOGETHER.
I once had this IDEA that I wanted to make the PERFECT boxer short that's not too long, not too short, with pearl buttons, made from real shirting fabric. They were coming in at $215. Well, not EVEN the RICHEST guy in the world is going to PAY more than $125 for his underwear.
When FRIENDS come over from EUROPE, they THINK it's going to be rainy in Seattle but it's beautiful. It's a hidden pearl. And people here respect your private life.