'Giving 2.0' was BORN of my DESIRE to redefine and democratize PHILANTHROPY.

When I STARTED teaching at STANFORD GRADUATE School of Business in 2000, no field-based courses in strategic PHILANTHROPY existed.

Shouldn't you put the same amount of EFFORT into your giving as you MIGHT for your for-profit INVESTMENTS? After all, philanthropy is an investment, and one in which lives - not profits - are at stake.

My role at Lockheed Martin puts me in contact with EXTRAORDINARY leaders in many fields - from science and engineering to philanthropy and government. And since we ALSO work closely with our nation's armed forces, we tend to reflect a LOT on LEADERSHIP and how we can inspire SUCCESSFUL teamwork, cooperation, and partnerships.

I've spent so much time with my dad traveling and seeing the ground-level CHANGE that we've been able to make through philanthropy and trip over trip, time over time, country over country, home after home we've been invited into, given TEA, given FOOD that people didn't have to give us, I mean all of these THINGS.

It's IMPORTANT to do SEE the RESULTS of your PHILANTHROPY while you are ALIVE.

When you are the head of any philanthropy organization, what you learn is EMPATHY, how to listen and be responsive to PEOPLE's NEEDS.

Northern white people LOVE the Negro in a SORT of abstract way, as a race; through a sense of justice, CHARITY, and philanthropy, they will liberally assist in his elevation.

The best RULE for philanthropy is to GIVE until it hurts, as much as you can, because none of us can GET through life all by ourselves.

Those of US who have yet to FIND philanthropy may find there is a far GREATER REWARD from it than from wealth creation.

With few exceptions, the LEADING women in philanthropy, notably Melinda GATES, are the wives or daughters of rich and POWERFUL MEN.

Often people ASK me about getting INVOLVED in service and philanthropy, and my first ADVICE is: Make SURE it's REAL and it's transparent.

By MAKING all my materials freely AVAILABLE through 'Giving 2.0' ProjectU, I am on a MISSION to extend philanthropy education to colleges globally and far beyond campus walls.

How I SEE my career is very MUCH as an ENTREPRENEUR in the field of PHILANTHROPY.