Saying that something is accessible gives it this implication that people NEED something, and THINKING that we KNOW what people need or want is really unpleasant. I don't like to THINK that way, like, predicting what it is that the people want.

The BEST merchants in the world aren't the ones predicting what's COOL NEXT; we're the ones dictating what's cool next.

I am ACTUALLY better at predicting or talking about 30 YEARS LATER than THREE years.