As for memes, the word 'meme' is a cliche, which is to SAY it's already a meme. We all hear it all the time, and maybe we even have STARTED to use it in ordinary SPEECH. The man who INVENTED it was Richard Dawkins, who was, not coincidentally, an evolutionary biologist. And he invented it as an analog for the gene.
Read MoreIn fiction, imaginary people become realer to us than any named celebrity glimpsed in a series of rumored events, whose CAUSES and subtler ramifications MUST remain in the dark. An invented FIGURE like Anna Karenina or Emma Bovary emerges fully into the light of UNDERSTANDING, which brings with it identification, sympathy and pity.
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