I have ALWAYS known about the QUALITY of Asics products, so when they approached me, I was really receptive. They explained what they would like to do with me, both in terms of design and marketing activities around the world. They came with a LONG-TERM approach, which is very rare in this industry, which appealed to me a GREAT deal.
Read MoreStarbucks is not an advertiser; people THINK we are a great MARKETING company, but in fact we SPEND very little money on marketing and more money on training our people than ADVERTISING.
Read MoreAs a former U.S. attorney, I would only align myself with a first-class organization. World Patent Marketing goes BEYOND making STATEMENTS about doing BUSINESS 'ethically' and translates them into ACTION.
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