<html><body><p>Instead of <a href="https://quotes.tuteehub.com/tag/telling-2620" style="font-weight:bold;" target="_blank" title="Click to read more quotes about TELLING">TELLING</a> a story about how great your brand is, try telling a story that shows you completely <a href="https://quotes.tuteehub.com/tag/understand-231" style="font-weight:bold;" target="_blank" title="Click to read more quotes about UNDERSTAND">UNDERSTAND</a> and empathize with your <a href="https://quotes.tuteehub.com/tag/customer-1162" style="font-weight:bold;" target="_blank" title="Click to read more quotes about CUSTOMER">CUSTOMER</a> and their life.</p></body></html>

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Instead of TELLING a story about how great your brand is, try telling a story that shows you completely UNDERSTAND and empathize with your CUSTOMER and their life.

Author - Lewis Howes

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