<html><body><p>The Trump brand is <a href="https://quotes.tuteehub.com/tag/complicated-100" style="font-weight:bold;" target="_blank" title="Click to read more quotes about COMPLICATED">COMPLICATED</a> because it conflates a <a href="https://quotes.tuteehub.com/tag/personal-272" style="font-weight:bold;" target="_blank" title="Click to read more quotes about PERSONAL">PERSONAL</a> brand with a corporate brand. That means that the Trump persona affects the corporate reputation in a more <a href="https://quotes.tuteehub.com/tag/direct-1133" style="font-weight:bold;" target="_blank" title="Click to read more quotes about DIRECT">DIRECT</a> way than, say, Richard <a href="https://quotes.tuteehub.com/tag/branson-146203" style="font-weight:bold;" target="_blank" title="Click to read more quotes about BRANSON">BRANSON</a>'s actions <a href="https://quotes.tuteehub.com/tag/affect-828" style="font-weight:bold;" target="_blank" title="Click to read more quotes about AFFECT">AFFECT</a> Virgin.</p></body></html>

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The Trump brand is COMPLICATED because it conflates a PERSONAL brand with a corporate brand. That means that the Trump persona affects the corporate reputation in a more DIRECT way than, say, Richard BRANSON's actions AFFECT Virgin.

Author - John Quelch Subject - Corporate

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The Trump brand is COMPLICATED because it conflates a PERSONAL brand with a corporate brand. That means that the Trump persona affects the corporate reputation in a more DIRECT way than, say, Richard BRANSON's actions AFFECT Virgin.

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The Trump brand is COMPLICATED because it conflates a PERSONAL brand with a corporate brand. That means that the Trump persona affects the corporate reputation in a more DIRECT way than, say, Richard BRANSON's actions AFFECT Virgin.

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